1

Quantify
Competitive Value

Engagement

Financial Impact

Risk Management

Brand Advantage

Social Benjamins™ Index

2

Drive
Improvement Strategies

How do your social campaigns stack up vs. competitors?

Are you driving more value than the competition?

What is the ROI from your social marketing efforts?

Which campaigns, channels and users are most valuable to you?

How can you improve our competitive advantage and ROI in the future?

3

Optimize
Social Media ROI

Go beyond traditional monitoring to capture true competitive value

Measure and compare performance to drive competitive advantage

Leverage existing social monitoring systems with data connectors

Customizable for your unique value realization